You probably write emails every day. But emails that make sales? That’s not so easy — and that’s good news for freelance writers looking for lucrative writing opportunities.
In a recent interview for the Litmus.com blog, Ann Handley (bestselling author of Everybody Writes), spoke about how hard is it to write an email.
In fact, it’s one of the most difficult tasks in marketing.
I couldn’t agree more.
In my experience, companies struggle every day to craft effective emails that engage their audiences, generate leads, and bring in the business.
To them, success is just a click away. But so is failure.