Ever struggled to find an email address for a prospect?
You check the website for the business or magazine you want to pitch. You do an exhaustive online search. You even use software apps to try and find an email address for the right person. But all you get is frustration.
Do you settle for the blackhole of email addresses and send your pitch to [email protected] or [email protected] and hope for the best? Don’t do that, OK. There’s a better way.
It’s time to put on your big-girl pants and be a little more clever and gutsy. If you have to work to find an email address, you might as well make it fun.
Using my brilliant tactic, I have never been denied the email address I want. Never!
You’ll need to pick up the phone and leverage the art of creative rhetoric to make it happen (some writer’s might need a personal pep-talk to get started).
But it’s worth it to find an email address for a prospect you can turn into a client. Here’s how I do it:
Recently, one of my freelance writing clients told me they’d be cutting my workload — which meant less income for me.
I decided to get proactive and do a week of cold pitching to seek new freelance writing jobs. Before this, I’d gotten all my clients from job boards or referrals.
I know what you might be feeling right now — cold outreach? Yikes!
But, if you shift your mindset and just start doing it, it’s not nearly as scary as it seems. And the results might just surprise you.
Here’s how I got started, got great results in just 7 days — and how you can, too.
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